On August 1st, the Celina Main Street Program is launching a new online tool to showcase the Historic Downtown Square: Celina360. Just as it sounds, Celina360 is a 360° viewing platform to tour Downtown Celina virtually!
Within the site, RetailView360 tours lets customers know where to go and what to expect visually before arriving downtown by traveling down sidewalks and “entering” into businesses and city facilities as if physically walking the Square. Celina360 also allows organizations to embed content to display menus, promotions, upcoming events, and more! As Celina grows, Celina360 will draw future residents and allow those new to the area to explore downtown amenities.
The tour can be accessed from any device through the Celina Main Street Website: Celina-Tx.Gov/MainStreet or http://www.celina360.com. According to a study by Stone Temple, consumer trends show that in 2017, 63% of online traffic comes from mobile phones versus 37% from a desktop. As this trend continues, the Celina Main Street Advisory Board wanted those interested from new residents to potential businesses to explore downtown the most convenient way possible: on the phone.
Dorothy Allan, a Celina resident, and her company Allan Retail Group was instrumental in envisioning and implementing this project. When asked about Celina360, Dorothy says, “Celina has an incredible opportunity to draw residents form far and wide looking for a small town culture. As a “transplant” myself, I didn’t know the city center existed for at least three months, I was too busy setting up my home and enrolling my kids in school. Celina360.com is an interactive, digital platform for residents and future neighbors to explore on any device to find city information, downtown businesses and areas of local interest. Eventually it will include new communities and businesses as they arrive. Bookmark the site and follow the changes as Celina grows.”
This launch is just the beginning for the site and its potential. As Celina and its offerings grow, so will Celina360.
For more information please contact the Celina Main Street office at 972-382-2682 ext.7002 or visit www.celina-tx.gov/mainstreet.